Trabon, menu management and publishing solutions provider, and MenuTrinfo®, menu nutrition experts and food allergen analysts, announce their partnership.
This strategic alliance enables an end-to-end solution for the calculation and presentation of menu item nutrition facts and allergen declarations. Nutrition and allergen data are mapped from MenuTrinfo®’s proprietary analysis software into Trabon’s My Meal, My Way™ Nutrition Calculator and Allergen Filter platform. When presented on a restaurant brand’s website and online ordering systems, guests can build the meals they crave while meeting their dietary needs and providing transparent options for guests with food allergies or intolerances.
The Trabon and MenuTrinfo® partnership was initiated in 2019 with the First Watch brand, Sun & Fork.
“In 2019, Sun & Fork brand by First Watch launched an interactive nutritional calculator and allergen wizard tool in collaboration with MenuTrinfo® and Trabon,” says John Zimmermann, First Watch Vice President of Quality Assurance and Food Safety. “We have had great success with this new tool, and we know that our guests appreciate it as well. We look forward to continuing the partnership to provide valuable nutrition and allergen information for our guests to help them make informed decisions and enhance their experience.”
“This partnership strengthens our commitment to helping brands like First Watch successfully navigate the FDA menu labeling requirements,” says Trabon’s senior director of integrations and partnerships, Christy Trinkler, “and the growing guest demand for nutrition transparency and meal customization with our My Meal, My Way Nutrition Calculator and Allergen Filter.”
MenuTrinfo® and Trabon have a symbiotic relationship with many shared brand partners and understand that brand teams are oftentimes stressed and under-resourced. This partnership provides for the integrated flow of nutrition and allergen data across all in-restaurant and online brand channels, driving accuracy and increasing the speed of updates.
“We are so excited to be working with Trabon on the nutrition and allergen calculator. This is a service we’ve been wanting to offer to our clients for quite some time, and we couldn’t be happier with the My Meal, My Way tool. We can now offer a seamless process from analysis to calculator launch, with best-in-class service along the way.” Says Claire Peacock, Chief Operating Officer of MenuTrinfo®
The core strengths of each organization are enhanced with this partnership and restaurant brands are the beneficiaries.